Jason Sutter//blog
26 Feb 2011—values
Dan Benjamin talks with Jesse Jacobs, founder of the Samovar tea lounges, about epiphany, refining experience, connecting to customers, time enhancement, dealing with fear, and tea as a vehicle to creating space in life for inspiration.
Samovar is quite possibly my favorite place in San Francisco.
Five or so years ago, shortly before leaving SF for New Zealand, we gathered up a bunch of friends and had a group tea tasting at the Mission-Castro location. It was such a great time. Lots of tea and cookies and jokes. Interspersed with a little history and tasting notes about the teas we had chosen.

I still talk about it. Especially when trying to explain to other people why the various other tea houses I’ve been to around the country aren’t quite the same.
Nobody does it like Samovar. Both in the tea it’s self and in the business of tea.
Filed under: tea dan benjamin jesse jacobs